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Category of personal data Source(s) Purpose(s) for collection Disclosure to third parties
Identifiers, such as:

Name, postal address, email address, IP address, identification numbers (e.g., social security number, driver’s license number, state identification number, military identification number or passport number)

•   Directly from consumers

•   Indirectly from consumers (e.g., from observing consumers’ actions on our Services)

•  Third-party service providers, including advertising companies, analytics providers, and websites or companies that provide information regarding vehicles or provide listings of vehicles available for sale/lease, that   forward identifiers provided by consumers

 

•   To respond to consumers’ requests and inquiries

•   Communicate with consumers regarding our products or services

•   Enter into and process transactions with consumers

•   Send marketing communications

•   Complete government forms

•   Confirm consumers’ identity and that they are at least 18 years old

•   Confirm consumers are licensed to drive our vehicles or take delivery of a vehicle purchased or leased from us

•  Disclosure for business purposes to internet service providers, analytics providers, payment processors and warranty, insurance or service contract administrators, if applicable to transaction

•  Disclosure for marketing purposes to advertising companies

•  Disclosure for safety and warranty purposes to vehicle manufacturer, if customer purchased/leased a new or certified vehicle or if their vehicle was serviced at our dealership

•  Disclosure to state or federal agencies, when required by law

•   Disclosure to vehicle manufacturer for marketing and analytical purposes, if customer purchased/leased a new or certified vehicle or if their vehicle was serviced at our dealership [Note – if this bullet point is included, information sharing for this purpose amounts to a “sale” of information, and requires the dealer to have a “Do Not Sell My Information” button on its website – see Section II.] 

Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)), such as:

Phone number; insurance information; bank account number, credit card number, debit card number, or other financial information, including information relating to consumers’ vehicle financing or lease terms, along with vehicle information; and/or signature(s).

•   Directly from consumers

•   Third-party service providers, including advertising companies and analytics providers

 

•   To respond to consumers’ requests and inquiries

•   Communicate with consumers regarding our products or services

•   Enter into and process transactions with consumers

•   Send marketing communications

•   Complete government forms

•   Confirm insurance coverage

•   Confirm identity

•   Obtain authorization to collect payments

•   Collect payments

•   Confirm acknowledgement of receipt of documents we provide to consumers

•   Disclosure for business purposes to internet service providers, delivery services and payment processors

•   State or federal agencies, when required by law

•   Disclosure to vehicle manufacturer for marketing and analytical purposes, if customer purchased/leased a new or certified vehicle or if their vehicle was serviced at our dealership [Note – if this bullet point is included, information sharing for this purpose amounts to a “sale” of information, and requires the dealer to have a “Do Not Sell My Information” button on its website – see Section II.] 

 

Protected classification characteristics under California or federal law, such as:

A photocopy/scan of government issued identification reveals personal information.  For example:

•   Driver’s license/state identification card – includes image, date of birth, physical description and gender

•   Permanent resident card – includes image, date and place of birth;

•   Social security card – includes social security number

•   Passport – includes image, date and place of birth and nationality

•   Military ID – includes image and rank

Completion of a Translated Contract Acknowledgement or signing of translated documents reveals a consumer’s primary language

•   Directly from consumers

•   Government’s Military Lending Act website

•   To confirm identity

•   Confirm consumers are licensed to drive our vehicles or take delivery of a vehicle purchased or leased from us

•   Confirm eligibility for a manufacturer or lender rebate and to apply for and process any such rebate

•   Determine coverage under the Military Lending Act in connection with a financed vehicle transaction

•   Provide consumers with copies of certain documents written in the language in which their finance or lease transaction was primarily negotiated, as required by law

•   Complete government forms

•   Disclosure to manufacturer or lender for processing applicable rebate

•   Disclosure to state or federal agencies, when required by law

Commercial information, such as:

Vehicle information, ownership information, and current lease or finance terms

•   Directly from consumers

•   Third parties, such as vehicle manufacturer and/or advertising companies

 

 

•   Enter into and process transactions with consumers

•   Appraise consumers’ vehicles

•   Send informational and marketing communications

•   Retain records of transactions as required by law

•   Fulfill the terms of a written warranty or product recall

•   Process warranty, insurance or service contract claims

•   Share information with state agencies as required by law

•    Disclosure for business purposes to payment processors, delivery services and warranty, insurance or service contract administrators, if applicable to transaction

•    Disclosure for safety and warranty purposes to vehicle manufacturer, if customer purchased/leased a new or certified vehicle or if their vehicle was serviced at our dealership

•    Disclosure to state or federal agencies, when required by law

Biometric information

Consumers who finance/lease vehicles may be asked to complete a “Thumbprint form”

•   Directly from consumers

 

•   To confirm identity

 

N/A
Internet or other similar network activity information, such as:

IP address, browsing history, and search history

•   Indirectly from consumers (e.g., from observing consumers’ actions on our Services)

 

•   To communicate with consumers regarding our products and services

•   Improve user experiences by making our website easier to use and navigate, and more personalized based on the profile we create about consumers

•   Disclosure for business purposes to internet service providers

 

Geolocation information, such as:

IP address and vehicle location (using GPS, as permitted by law)

•   Indirectly from consumers (e.g., from observing consumers’ actions on our Services)

•   From vehicles equipped with GPS tracking (as permitted by law)

 

•  To respond to consumers’ requests and inquiries

•  Enter into and process consumers’ transactions with you

•  Send marketing communications

•  Track vehicles as permitted by law

•   Disclosure for business purposes to internet service providers

 

Sensory data, such as

Audio information from voicemail messages and/or recorded phone calls (with consumers’ consent)

•   Directly from consumers

 

•  To communicate with you; some phone calls are recorded (with your consent) for training our staff and for quality assurance purposes N/A
Professional or employment-related information, such as:

Information regarding current occupation

•   Directly from consumers

 

•   To confirm eligibility for a manufacturer or lender rebate and to apply for and process any such rebate

•   To confirm eligibility for employee discount pricing

•   Complete government forms, as required

• Disclosure to manufacturer or lender for processing applicable rebate

• Disclosure to state or federal agencies, when required by law

Non-public education information (per the Family Educational Rights and Privacy Act (20 U.S.C. Section 1232g, 34 C.F.R. Part 99)), such as:

Information regarding whether a consumer is or will soon be a college graduate

•   Directly from consumers

 

•   To confirm eligibility for a manufacturer or lender rebate and to apply for and process any such rebate

 

• Disclosure to manufacturer or lender for processing applicable rebate

 

Inferences drawn from personal information to create a profile, such as:

Information regarding consumers’ vehicle preferences and needs

•   Indirectly from consumers (e.g., from observing consumers’ actions on our Services)

•   Third-party service providers, including advertising companies and analytics providers

•   To market our products and services to consumers N/A
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While great effort is made to ensure the accuracy of the information on this site, errors can occur.
Please verify all pricing information with a customer service representative.
This is easily done by calling us or visiting us at the dealership.